The Essentials For Father’s Day: Break The Gender Norm


Yes, men like jewelry. Yes, men like Vogue. Yes, Father’s can wear what they want. Yes, Father’s can enjoy beauty products. Just because it’s Father’s Day, does not mean you have to go out and buy the ‘manliest’ thing you can find. No, if your Dad enjoys the odd magazine, or make up product, or swanky watch or piece of jewelry, or a face cream, or hair products, or pink clothing, or a fantastic sale in New Look, or a sweet rich bottle of wine, encourage him. Physical products should not hold a gender label. And those who relish dabbling in more ‘feminine’ (nothing should be labeled or classed as more masculine or feminine) products should not be discouraged or disrespected.

We live in a time, although at times very judgmental, where we are more accepting and understanding. Honestly, do what you want. If you want to buy your Father a fabulous pair of jeans, or a collection of Vogue or Harper Bazaar magazines, go right ahead. I commend you. Or maybe you’re like me, and instead of buying a gift, I have made a cake, THAT IS NEITHER ‘MASCULINE’ OR ‘FEMININE’, IT’S JUST CAKE. Something my Father enjoys. It’s the thought that counts.

If you discovered that your Father’s secret guilty pleasure is reading the odd problem section in Heat or OK Magazine, do him a favour, save him spending 10 minutes in the local shop absorbing all the gory details or gossip, and buy several copies of every issue. Trust me, he’ll appreciate it. I know I would.

And, if you’re Dad loves more ‘masculine’ (I use this lightly, once again, no product should be classed as masculine or feminine) things, treat him to whatever he wants, whether that be a new pair of boots, or tie for the upcoming family wedding, do it. Whatever truly puts a smile on his face, just do it. Whatever makes him happy, whatever encourages him to be his true authentic self.

So, all in all, don’t judge someone based on their gender. If a man likes to wear a fab pair of earrings or striking pair of Stiletto’s, let him. If a woman likes to wear bow ties or wears suits, let them. If it doesn’t affect you, let them live. If you find someone’s strength and tenacity to wear what they want offensive and disgusting, well maybe you should take a closer look at yourself and wonder why you’re filled to the brim with over flowing hatred.

Be who you want to be, not who the world forces you to be.

Break The Gender Norm.

(This shot was taken from my time at Lily Jewellery & Accessories. For more on this, check out my last few posts.)

With that, Happy Father’s Day!

-Alice, xo

‘Stop labeling people just because they’re not like you.’


When you judge another, you do not define them, you define yourself.’